How Innovation Software Tools Give People the Freedom to Fail

There is no denying that innovating is risky. It means experimenting, and lots of experiments fail. Hence, in order for innovation to be successful, a business must have high tolerance for failure. It is no surprise that businesses now regularly talk of “celebrating failure”. Every failure is a positive lesson to be learned. By putting innovation software tools in place, innovative thinking can be encouraged, even if it leads to failure.

Innovation Software Tools and the “Labor Law”

Gustavo Manso completed theoretical analysis on how employees can be motivated to innovate. He suggested that tolerance for failure is key to that. This ensures people are willing to take risks, even at the start of the process, because they are not afraid to fail. Empirical evidence suggests that Manso was right in this. In particular, it was shown that countries with strong labor laws had higher innovation output. Additionally, it was found that companies that followed the US wrongful discharge laws (WDL) were more innovative than companies operating according to employment-at-will, because workers were not afraid to lose their job for making a mistake. This is known as an “insurance effect”, which is noticed particularly strongly in companies that have excellent innovation software tools in place.

Bankruptcy Laws and Innovation

When employees are protected, they are more likely to innovate. At the same time, it protects businesses. When looking at the bankruptcy laws found in some 12 different countries, it showed that those who had bankruptcy codes that favored the debtor had far more positive innovation. If businesses know they can take risks, therefore, they are more willing to do so.

Investment and Innovation

One study looked at the way venture capitalists coped when startup companies they funded failed. Startup companies are some of the most innovative of all, but they are also some of the riskiest. Venture capitalists are aware of this, and they have a high failure tolerance, therefore. If not, they would never be able to invest in a startup company anyway. Studies have shown that the more tolerant the investing venture capitalist is, the more innovative the startup company becomes. This became particularly obvious during the recovery of the Great Recession.

Practical Issues

What these studies show is that having innovation software tools in place is vital but having a high tolerance for risk is just as important. It also shows that there are specific things businesses can do to encourage innovation. Changing employment contracts so that employees feel more secure and encouraged to innovate is one of those things. It is more difficult to change bankruptcy laws, or to convince a venture capitalist that risks should be taken, but if companies begin by becoming more innovative by changing contracts, thereby demonstrating that taking risks is beneficial, it is feasible that the rest will follow. Putting innovation software tools in place and showcasing to employees that they are encouraged to use it is just a first step, but perhaps one of the most important ones as well.

A Checklist to Help You Find an Excellent Search Engine Optimization Company

Getting your website noticed is vital to the success of your business. This is why you will need the services of an excellent search engine optimization company. Their work will ensure that your page ranks highly on the search engines and that your pages are fully optimized. Most businesses want to end up on the first page of search results on Google, Yahoo! and MSN, and this takes a lot of work. As such, it isn’t just about having your page listed, it is about being found.

SEO Packages

SEO companies will usually offer a range of packages to suit your needs. Whatever they do will be do increase your ranking and to make your page more popular. This means your links will become more visible as well. This can only be achieved by including a number of vital tools, such as:

  • Content writing, or web copywriting
  • Web analysis
  • Search engine rank support
  • Email support
  • Press release services (research, writing, distribution)
  • Completion time for individual projects
  • Project reports
  • Submission to web directory using manual tools
  • Blog writing services
  • Keyword research
  • Hub page creation
  • Deep link creation
  • Generating target keywords

The Benefits of Using an SEO Company

You will get more from your SEO company than packages and SEO service. You will know where you are placed and your page ranking should increase. This also means you should see more traffic and more traffic means more sales.

Additionally, your SEO company will look into broken links. They will research the various keywords and analyze them. They do copywriting, structure your links, give you a rank report, work on your descriptions, title tags, meta tags and header tags. If they do this, you know that they are truly professional.

An SEO company operates as a team. They should have different professionals on board that all work together to make sure you get the results you are looking for. Together, they will optimize your website and get you listed and ranked.

They also make sure you have links that are needed in order to get ranked. They check the depth of these links so that they know what your ranking is likely to be.

Last but not least, they should be affordable. SEO quickly built a reputation as being incredibly expensive. While there is some truth in this, you should also expect to see a significant return on investment (ROI). SEO is expensive because it requires real expertise, and this expertise must be update continuously. Considering Google alone changes their algorithm somewhat at least once a day, an SEO expert is only as good as their knowledge is. However, the money you spend on the work that they do should be returned to you through increased traffic and sales.

Now that you know what to look for in an SEO company, it is time to start searching for one that will suit your needs. Try not to focus on price alone, because what you are looking for is value for money.

5 Reasons Why You Absolutely Need Antivirus Software

You probably know that it is recommended to get antivirus software on your computer. But you may also have heard the conspiracy that viruses are created by antivirus software programmers, just so you feel compelled to purchase their product. Whichever side of the fence you are on, you will not be the only person who doesn’t have such a software package on their computer. And you will not be the only one who feels that virus attacks only happen to other people. But the reality is that if this applies to you, you need to compare antivirus software immediately and make a decision in terms of which one to have. Here are five reasons why that is the case.

5 Reasons Why You Need Antivirus Software

  1. The best antivirus programs can claim 90% efficiency. That is better than some birth control methods! Sure, it is not 100%, but that is only because the world of virus and antivirus is like a cat and mouse game. New viruses are constantly being developed, and antivirus programmers are doing all they can to keep up. So, by installing a program, you reduce your chances of being affected by a virus by 90%. That’s significant.
  2. Viruses do not happen to other people, they happen to everybody. Just like identity theft doesn’t happen just to celebrities or rich individuals who seem to have an identity worth stealing. In fact, they are almost never the victim of identity theft. You, an everyday person, are actually a far more interesting target. An antivirus program can protect you from that.
  3. Antivirus programs will always make sure that your system continues to run properly. If you are infected by a virus, you have the option of manually removing it. If you can find it, that is. However, the chance of accidentally deleting some key component of your operating system that looks insignificant or even malicious is huge. Plus, some viruses actually lodge themselves in those particular components. An antivirus program can remove all the malicious stuff, while leaving the important stuff in place.
  4. All antivirus programs are a database of old viruses that have come and gone. All the information is kept, however. This means that rereleasing a virus, like a remake of a 80s movie or hit song, will not be effective, as the software program will still recognize it. Your virus scanner will recognize both new and old viruses.
  5. Antivirus programs generally also clean up your computer, taking away files like cookies and caches that you do not need anymore. While these are not malicious files, they will make your machine slower. As such, they help keep your PC healthy overall.

Are you still convinced you do not need an antivirus program? The reality is that it is a very dangerous decision to not have one, unless you are not connected to the internet. Since it is believed the entire world will soon be online, it is unlikely that you are one of those very few people.